So what is the next generation of fan experiences….
“In partnership with AT&T and the Dallas Cowboys, Obscura has reimagined the stadium experience, empowering fans with a groundbreaking new interactive media platform. When the Cowboys took their field for the 2014 season, fans experienced for the first time the AT&T LiveFX Board. This 130-foot, high-resolution LED display helps make touchdown celebrations more exciting, entertains fans during breaks, builds suspense for pivotal plays, and more. The experience unlocks a new dimension of collective fan participation, truly mobilizing fans and making them part of the extended team”
Check out the video for amazing footage of the Dallas Cowboys fan experience
Customer experiences with dr timmy hall 